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Guitar Center

Creative Director — Guitar Center Inc.

Omnichannel creative for the world's #1 music retailer — building and leading a 20+ person in-house agency of designers, production artists, and copywriters, and art directing high-profile artist shoots and editorial campaigns.

Artist campaign photography

Artist Campaigns

Art Direction

High-profile artist shoots and editorial campaigns, directed in-house. See the full roster.

Apple for Musicians — online store hero

Apple × Guitar Center

Brand Collaboration

An online store built for musicians — directed within Apple's brand guidelines. See the full store.

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